Cookie Policy

Last updated:

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow websites to remember your preferences and actions, improving your experience. Cookies are not programs and cannot harm your device.

2. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for website functionality. They enable core features like navigation, form submission, and security. These are always enabled and cannot be disabled.

cookieConsent: Remembers your cookie preferences
session_id: Maintains your session during browsing

Analytics Cookies

These help us understand how you interact with our site, enabling improvements. They are optional and disabled by default.

_ga, _gid: Google Analytics tracking (user behaviour, page views, session duration)
_gat: Google Analytics throttling (request rate limiting)

Marketing Cookies

These enable retargeting and personalised advertising. Optional and disabled by default. Used by Google Ads and related services.

_gcl_au: Google Client ID (first-party advertising storage)
_gcl_aw: Google Ads conversion tracking
ad_storage: Consent Mode v2 flag for ad storage
ad_user_data: Consent Mode v2 flag for user data in ads
ad_personalization: Consent Mode v2 flag for personalised ads

3. Third-Party Services and Cookies

Google Analytics: We use Google Analytics to analyse site traffic and user behaviour. Google's cookies track your activity across our site. Google processes this data according to their privacy policy (https://policies.google.com/privacy).

Google Ads Conversion Tracking: We track conversions to measure the effectiveness of advertising campaigns. Google Ads may place cookies on your device for this purpose.

Google Consent Mode v2: We implement Consent Mode v2 to respect your cookie preferences while complying with Google's requirements. This allows us to send de-personalised data even when you decline certain cookies.

4. Managing Your Cookie Preferences

You can control cookies in two ways:

Cookie Settings Modal: Click "Cookie Settings" in our banner to toggle Analytics and Marketing cookies
Browser Settings: Most browsers allow you to reject cookies or alert you when cookies are set. Visit your browser's help section for instructions
Opt-Out Tools: Visit Google's Ad Settings (https://adssettings.google.com) to manage personalised ads

5. Consent and Your Choices

When you first visit our site, we show a cookie banner. Your choices are:

Accept All: Enable all cookies (necessary, analytics, marketing)
Reject: Disable optional cookies (keep only necessary)
Cookie Settings: Choose which optional cookies to enable

Your preferences are saved in localStorage for 12 months. You can change them anytime via the cookie banner.

6. Data Retention

Cookies expire at different times:

Session Cookies: Deleted when you close your browser
Persistent Cookies: Remain for up to 2 years, depending on type

Analytics data is typically retained by Google for 26 months.

7. Impact of Disabling Cookies

If you disable strictly necessary cookies, some features may not function properly (forms, preferences, security). Optional cookies can be safely disabled without affecting site functionality.

8. Contact Us

For questions about our cookie practices:

Skeletonbiospuri
info@skeletonbiospuri.world
+61 2 9876 5432